Senior Creative

Design thinking
that drives
decisions.

Crafting meaningful brand experiences through thoughtful design and strategic execution; I craft and lead the execution of editorial systems, brand identities, and strategic documents that make complex ideas clear and keep projects moving.

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Years Experience

500+

Projects Completed

F500

Client Work

120%

Engagement Lift

35%

Faster Cycle Times

40%

Productivity Boost

25%

Lead Gen Growth

35%

Client Satisfaction

60%

Faster Turnaround

Selected Work

Projects that matter.

White Paper · Executive Search

CEO Succession Planning

Full editorial design for a high-stakes leadership white paper distributed to Fortune 500 boards.

Logo Design · Identity

Logo Lookbook

Logo mark explorations spanning wellness, community, and culture.

Research Report · DE&I

DE&I Progress Report

Thought leadership document series with abstract data-driven visual language.

Annual Report · Finance

SGX 100 CFO Report

Data-rich report design with clean infographic systems and editorial photography.

Research · Data Visualization

Predicting CEO Success

Multi-page research publication with custom chart design and executive typography.

Brand Identity · Healthcare

T&T Health Group

Logo system & brand identity.

Publication Design · HR

CHRO Success

Charting and a bold, geometric illustration system.

Social Media & Brand · Small Business

PoundCaKin by Tash

Full brand identity and social media content system for an independent home baker.

Social Media, Ads, Reports · Nonprofit

Larkin Street Youth Services

Various work for a Bay Area non-profit working to end youth homelessness.

Internal Campaign · Own Initiative · iCapital

iLearn Library

Conceived, designed, and launched iCapital's internal learning program across its global offices.

Corporate Brand · Fintech · B2B· Multi-Format

iCapital — Corporate Creative

Highlts of in-house brand and PM work for a global FinTech firm.

About

I turn strategy into something you can see.

I'm a senior designer and creative project manager with a background spanning editorial, brand identity, and strategic communications. I've designed for Fortune 500 clients, nonprofits, and startups with one goal: do great work.

My strength is in systems thinking. Whether it's a white paper series, a brand playbook, or a social media presence, I build the scaffolding that lets design scale without losing its edge.

Editorial Design

Brand Identity

Typography

Layout Systems

Print Production

Art Direction

Senior

Designer with experience across editorial, brand, and strategic communications — ready to lead or contribute at any level.

Years of professional design practice

F500

Client experience at the enterprise level

500+

Published design projects across print and digital

What I Do

A complete creative leader, not a single trick.

From the first strategic brief to the final print file, I handle the full design lifecycle with precision and intention.

Tools & Software

InDesignIllustratorPhotoshopFigmaAfter EffectsAdobe XDCanva ProMicrosoft PowerPointGoogle SlidesAsanaMonday.comHTMLCSSSlackMicrosoft TeamsMailchimpHubSpotNotion

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Editorial & Publication Design

Annual reports, white papers, books, and research publications that look authoritative and read clearly.

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Brand Identity Systems

Logos, visual languages, and brand guidelines built for flexibility and longevity.

▦

Social & Digital Content

Content systems and collateral designed for consistency across platforms at scale.

⬡

Art Direction

Photography briefs, layout direction, and visual storytelling that ties everything together.

◌

Strategic Communications

Proposals, pitch decks, and client-facing documents that win business and build trust.

◫

Project Management

End-to-end production management: timelines, vendor coordination, stakeholder alignment, and on-budget delivery.

Design thinking
that drives
decisions.